Blueway provides you with a complete toolkit to manage interchanges between applications making up the business’ ecosystem and front-office applications in the form of B2B and B2C customer portals handling e-commerce, taking orders, availability management, promotions, etc.
Improve customer experience
While digital transformation can clearly improve your agility, the performance of your operational processes and the dovetailing search for a successful “Customer experience” surrounding your products and the quality of your services can boost your growth impressively.
A strategy focused on the customer experience (CX) requires the various departments in a company that are in contact with customers to communicate with each other, and needs properly integrated processes. A successful CX first requires coherence across the entire customer value chain, in order to be able to move towards a proactive customer-oriented organisation.
01THE PITFALLS
The Blueway platform provides a comprehensive response for improving both CX and CRM
Blueway enables you to move faster with your customer experience improvement strategy through the many innovative functionalities that will help you to create ground-breaking services that set you apart from the competition :
02THE BLUEWAY SOLUTION
The Blueway platform provides a comprehensive response for the upgradeability of business processes to benefit the CX
For continuous improvement of the customer experience, it must be possible to change how it is organised, and its related business processes, more frequently, to be more agile.
The Blueway integrated platform accordingly facilitates this alignment of your processes with changes in operational requirements.
When your business processes are correctly orchestrated with your data streams in the Blueway platform, they become upgradeable, enabling you to readily adapt at any time. Agility is the number one growth driver!