At Blueway, we are always striving for innovation, and this season marks a significant turning point for us. After several months of reflection and hard work, we are pleased to unveil our new graphic identity along with the complete redesign of our website.
These changes reflect our desire to simplify, modernize, and energize Blueway’s image, ensuring it perfectly aligns with who we are today and where we are headed.
A sleek and impactful logo
Our new logo reflects our transformation: simple, modern, and striking. By removing unnecessary details, we’ve focused on the essentials, creating a clearer and more memorable visual.
This change represents our commitment to making our solutions even more accessible and efficient for our clients.
A brighter and more vibrant color palette
Our signature blue has evolved! Now brighter, it embodies the energy and modernity that define Blueway. We’ve also introduced vibrant new colors into our visual identity to enrich our image and reflect our dynamism.
| BLUE | GREEN | ORANGE | AZURE | YELLOW |
|---|---|---|---|---|
|
CMYK : 88 / 058 / 000 / 000 RGB : R13 G96 B194 HEX : #0D60C2 |
CMYK : 074 / 002 / 031 / 000 RGB : R000 G176 B185 HEX : #00B0B9 |
CMYK : 000 / 065 / 062 / 000 RGB : R254 G120 B088 HEX : #FE7858 |
CMYK : 074 / 030 / 000 / 000 RGB : R019 G150 B243 HEX : #1396F3 |
CMYK : 004 / 020 / 075 / 000 RGB : R248 G205 B083 HEX : #f8cd53 |
Cette nouvelle palette se retrouve dans tous nos supports de communication, et bien sûr, sur notre nouveau site.
A Completely Redesigned Website
The changes don’t stop at the visual identity. Our website has been completely revamped to offer you an optimized user experience. Navigation has been simplified, information is more accessible, and everything has been designed to meet your needs in just a few clicks.
Our goal with this redesign is to make your experience smoother while delivering maximum value. Feel free to explore our new features, particularly the public sector section, and share your feedback with us!
With this new visual identity and a fully redesigned website, Blueway continues to move forward with determination toward the future. We remain committed to our mission: to provide you with the best data management solutions, while adapting to new market demands.